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Sales Boost: Using Klaviyo Email Marketing Tool to Automate Your E-Commerce Sales
Oh This is Just the Legal Stuff: Disclosures & Disclaimers
Affiliate Disclosure
Information Accuracy & Revisions
Welcome
Introduction & What to expect (7:32)
Email Automation Basics: Email Marketing in the Age of Automation
Picking an email service provider built for automation (7:33)
Klaviyo - Signup link
Other Email Service Providers
Klaviyo: Getting Started
Setting up Klaviyo (5:27)
Migration & Integration (6:24)
Web Tracking (3:30)
Klaviyo: Getting Familiar
Templates (14:31)
Reporting & Metrics (4:51)
Sales Boosting Strategies: Customer Segments
Lists & Segments (9:10)
Creating Segments in Klaviyo (6:45)
Flows
What are Flows? (8:29)
Creating a Welcome Series Flow (5:45)
Creating an Abandoned Cart Flow (4:41)
Creating a Win-Back Flow (3:54)
Advanced: Segmenting Flows (4:20)
Campaigns
Newsletters, Promos and Special Announcements (6:42)
A/B Testing & Optimization
Measuring your campaign effectiveness & Basic A/B Testing (5:41)
A/B Testing Flows (4:26)
Bonus Material
E-Commerce Email Marketing Content Guide
Sample E-Commerce Emails
Trip Wire Inspiration Guide
Resources
How to insert dynamic product blocks
Integrating Klaviyo with your custom e-commerce platform
How to insert your brand's custom fonts into your email templates
Setting up Klaviyo
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